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Hoogstraat’s location between the Markthal and the Koopgoot in Rotterdam is just one reason for its great potential. Hoogstraat 170 was one of the first post-war buildings constructed in Rotterdam and once accommodated the Singer sewing machine company. Its adjacent buildings were built from 1950 to 1954. Hoogstraat 168 – 172 has now been redeveloped to reflect the post-war reconstruction character of these buildings.

After the removal of the extension built on Vlasmarkt in a later period, this space now features a tall, glass-enclosed entrance. The look of the historic facades of the three buildings has been reinforced and remained intact. The entire framework inside has been demolished so that the floors and ceilings of all three buildings will be at the same level. The ground and first floor feature a large retail space whilst the top three floors house nine appartments.


Recycled steel is being used for the reconstruction; all steel beams were obtained from other buildings. Hoogstraat 168-172 is the first building in the Netherlands to use recycled steel in its construction.